Meetings with members of Congress. Phone calls to the state legislators. Letters to the Centers for Medicare and Medicaid Services about new regulations.

There are many parts to a successful advocacy program on behalf of nursing home patients, residents and employees. We all have a role to play.

The American Health Care Association drove that message home to its members at its 68th annual convention. A powerful and emotional video played at the beginning of the convention’s opening session touched on the importance of advocacy. A hush came over the crowd of more than 2,700 people when several caregivers told advocacy stories.

The Alabama Nursing Home Association’s incoming chairman Mark Traylor is featured in the video. A fourth-generation nursing home administrator, Traylor knows the challenges our profession faces and why we must tell our story to government leaders.

“As human beings, we have to be able to take care of people,” Traylor says in the video. “It’s very much a challenge, but the challenge is worth it because it’s so rewarding.”

You can watch the video below. Traylor’s comments begin at 0:50 and end at 1:10.

Editor’s Note: The video is published with permission from the American Health Care Association.